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Reference Session: A Note About Research

This guide provides an overview of the library's webpage, services, research tips and contact information for librarians.

The Importance of Research

In a study of Millennial undergraduate students, convenience and speed made Google their first choice, followed by human sources, such as parents and friends (Connaway et al. 2008). When Millennials did use library sources, they tended to use electronic sources and often were unaware that they came from the library (Connaway, Lanclos, and Hood 2013b). Millennials also associated the authority of information sources with convenience, particularly sources their tutors, teachers and library staff identified, including syllabus-based websites (Connaway, White et al. 2013). These sources were convenient because they were recommended by trusted third parties and were integrated into the students’ workflows. Convenient information selection also was based on Millennials weighing the cost of their time against the benefits of their potential grade on assignments (Connaway 2008, 2013b; Connaway and Radford 2007, 2011; Connaway, Lanclos, and Hood 2013b; Connaway, Lanclos et al. 2013; Connaway et al. 2008). Information searches were curtailed as a result. The undergraduates only did the minimum search necessary to meet their assignment requirements. In other words, they satisficed. Satisfice is a combination of the words satisfy and suffice. Herb Simon (1957) coined the term to explain how individuals often settle for whatever can be accomplished within specific, predetermined criteria based on the context and situation of the need. In other words, individuals often settle for “good enough” instead of pursuing the optimal solution if convenience outweighs the benefit.  Connaway, L.S., & Faniel, I.M. (2014). Reordering Ranganathan: Shifting user behaviors, shifting priorities.

Instructors should be reminded that the current student population consists primarily of Gen Z-ers or the iGeneration (born after 1995 and raised by Gen X). Here are some pointers to create the best possible training for this upcoming generation from Shift Learning:

  • Use mixed media and visually-stimulating messages. Remember Generation Z is a 'visually-orientated generation', therefore, the more image-based your courses are, the better. "Short YouTube-like instructional videos are especially effective" said Denise Villa, founder of The Center for Generational Kinetics.
  • Provide flexibility: You will have to make training more flexible for Generation Z and their ‘as-and-when’ approach to learning.
  • Gen Z learners enjoy a higher degree of self –study and autonomy. Giving them choice and freedom in their subjects of study, when appropriate, is the key to helping develop motivation and self-confidence.
  • Encourage collaboration and human connections. While Gen Z learners may need less training on technology, they may require more in offline interpersonal communication. They are also used to freely expressing their opinions online, so make sure you encourage collaboration between them through forums, group discussions and Question & Answer sessions. 
  • Feed their "snack media" habits. You need to create bite-sized learning modules, to keep Gen Z-ers attention.
  • Easy-to-use.  Gen Z-ers expect workplace technology to be intuitive, accessible, easy-to-use. For them, out-of-date or difficult to use software equals being left behind and may make them feel frustrated. 
  • Go mobile or go home. According to Brian Solis in his 25 Disruptive Technology Trends 2015–2016,  “Generation Z is mobile first and mobile only”, therefore it becomes critical that your training is available on mobile devices.